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Taxi Advertising
Tailored Advertising Solutions |
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Hotel chains use taxi advertising for local marketing
Taxis advertsing for Park Inn, Watford.
A number of Hotel chains are using Taxis as a way of advertising and promoting their hotels. Not only does this message attract commuters but with the use of tip up seats they are able to place a more detailed message with possible offers to the client direct
On the outskirts of London, Watford is a town in its own right, yet is only a 20 minute train ride to the centre of London. The business community is thriving, and this is reflected in the growth of hotels avaliable.
The Park Inn on the St Albans Rd, has been refurbished at a cost of millions of pounds, and decided to use a combination of taxis and posters to promote the opening. A combination of supasides and tip up seats with a visually striking design will dominate Watford across the summer. The taxis are based at Watford Junction station, ideally placed to hit the incoming business persons coming to the town.
Focal Point are always keen to promote the added value of taxis, and Park Inn have taken advantage of this by having the taxis in situe for their launch party, as well as using the taxis for clients at the hotel. The campaign ran from 1st July – 30th September
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