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Taxi Advertising
Tailored Advertising Solutions |
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Property developers advertise Reddenham Homes on taxis
Reddenham Homes take advantage of local taxis to promote new development
A number of housing developers are utilising Taxis to advertise their developments, and with the use tip up seats as well as advertising on the sides they are able to appeal to taxi users as well as passers by.
When Redeham Homes launched two new developments in Cambridge recently they decided that taxis with supasides and seats would be the best medium to use. Given that taxis start the day at Cambridge Station, and then work there way into the city centre, the eye level advertisements are permanently close to both drivers and the pedestrian population, and will create an impact.
Redeham Homes actually made the campaign work even harder by placing two different creative treatments on both sides of the taxi, and even on the taxi with the tip up seats. The campaign ran from 1st May – 30th September 2008
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